Description

YouTube Channel Management and Revenue Expansion

Goal: Enhance the channel’s visibility, engagement, and monetization potential.

Audit and Revamp: Review existing videos, thumbnails, titles, and descriptions to ensure maximum searchability and engagement.
Content Strategy: Develop a 6-month content calendar focused on healing, deliverance, and leadership topics, aligned with audience interests.
SEO Optimization: Use keyword research to improve video rankings on YouTube and Google searches.
Playlists & Branding: Organize content into strategic playlists to encourage binge-watching and align visuals with your brand.Deliverables:
- Fully optimized YouTube channel.
- Content calendar with video topics and posting schedule.
- Improved video titles, thumbnails, and descriptions.
2. Monetization Implementation

Goal: Enable and maximize YouTube monetization.
- Ad Revenue: Optimize the channel to meet or exceed YouTube’s monetization requirements (1,000 subscribers and 4,000 watch hours if not already achieved).
- Membership Program: Introduce exclusive memberships offering bonus content, Q&A sessions, or live prayer services.
- Super Chats and Stickers: Enable live stream features to allow viewers to contribute financially during live broadcasts.
Deliverables:
- Channel monetized with ad revenue, memberships, and live engagement features.
- Monthly revenue tracking and optimization.
3. Master Class Creation and Promotion

Goal: Generate additional revenue streams by creating and marketing premium online master classes.

Master Class Topics:
1. Healing and Deliverance Training: Teach participants biblical principles and techniques for spiritual breakthroughs.
2. Media Training for Churches: Equip pastors and church leaders with the skills to effectively use media to spread their message.
Steps:
- Course Development: Work with Pastor to structure courses into modules, including video lessons, workbooks, and interactive elements.
- Professional Production: Produce high-quality video lessons, promotional trailers, and course materials.
- Hosting Platform: Set up courses on platforms like Teachable, Kajabi, or brand website for seamless access.
- Marketing Strategy: Promote courses through YouTube, social media, and email campaigns.
Deliverables:
- Two fully produced master classes.
- Marketing assets (trailers, email campaigns, social media posts).
- Course hosting and sales funnel setup.
4. Live Events and Workshops

Goal: Expand outreach and revenue through live, ticketed virtual or in-person events.
- Host live webinars or workshops on healing and deliverance, advertised through YouTube.
- Use YouTube live streams to drive registrations for these events.
- Record workshops to repurpose as additional content for YouTube or future courses.
Deliverables:
- Marketing campaign for live events.
- Ticket sales management.
- Recorded and repurposed workshop content.
5. Analytics and Growth Tracking

Goal: Measure success and refine strategies for consistent growth.
- Monthly reports tracking subscriber growth, watch hours, engagement, and revenue.
- Use data to identify top-performing content and audience preferences.
- Regular strategy updates to capitalize on trends and opportunities.
Deliverables:
- Monthly analytics reports.
- Quarterly strategy reviews and updates.